What you need to do for a regular and reliable flow of client enquiries
We know many counsellors, psychotherapists, and therapists report frustration that they can’t drive a regular pipeline of enquiries, despite their best efforts.
We have helped people and businesses in the mental and wellbeing space to put in place marketing activity that optimises lead generation activity.
The essence of the work that we do is to make your business pre-eminent in the locality where you will attract enquiries from. It is local marketing with rocket boosters attached.
We have designed a 3-month campaign to optimise your local marketing. The work includes:
- On-page optimisation of your website using keywords, descriptions and tags. We have done this with websites built using WebHealer, Wix and WordPress.
- Additional dedicated website pages to anchor your services to your location and to send strong indexing signals to Google and Bing.
- Set-up and optimisation of Google Business Profile (GBP). Using the GBP tools including: services, products, images, posts, events, Q&A and reviews. The aim is to include your business in the ‘map-pack’ of results for therapist searches on mobile devices
- Optimisation of key referral sites like yell.com
- Reviews and testimonials
- 60+ back links to accelerate the authority of your site relative to your competitors
- Advice on a networking / advocacy approach to build a referral community alongside optimising your profile and presence online.
Staged payments to help affordability
The work that we do is like a magic recipe that comes together to help your profile over time. Experience tells us that good things start to happen after a month or two. So, we have 3 equal payments of £250 + VAT.
