The clubs and venues market is a competitive one. Customer choice is not restricted to hotels but also to clubs, halls and other public spaces. We work with independent venues who have to work hard, often competing with large chains, to win business. Venues such as Golf Clubs do not need a full- time marketing manager, but access to one who is experienced, understands the market and is affordable.
We provide that service and enjoy doing so. We find that independently-owned venues have a real individuality, with dedicated owners and teams that provide a great service and can compete with hotels on price. Golf Clubs are a good example. We have worked to help promote golf clubs as locations for:
- Business meetings
- Lunch clubs
- Annual days e.g. Mothers Day, Fathers Day etc.
- Company away days
- Charity events
- Training
- Networking
- Parties
- Celebrations
- Wakes
- Christmas parties
- Drinks parties with golf tuition as a part
We fulfil the role of outsourced marketing manager, working effectively with a General Manager and taking responsibility for:
- Overall marketing planning in conjunction with the leadership team
- Maintaining a website and making recommendations for improvements (if appropriate)
- Marketing communications – Membership Bulletins (hard and soft copies)
- Managing the image portfolio
- Social Media Management (Facebook, Twitter and LinkedIn)
- Community and media relations
- Digital marketing and SEO
If your club or venue would benefit from high quality marketing input to help business development and ultimately boost revenue, contact us for an informal discussion
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